Tourism as it is

B2B collaboration for a more honest travel industry

Travel Marketing doesn’t need more filters.
It needs truth.

I support destinations and projects connecting tourism, education and conservation to build transparent communication and empower travelers to make informed choices.

About me

Hi, I’m Caroline!

I’ve been fascinated by the travel industry for as long as I can remember and aspire to live in a world where tourism is a force for good.

To overcome the challenges of this industry, we need to educate travelers and show them tourism as it really is. This will empower them to make informed decisions and adapt their ways of traveling.

I suggest more honest communication strategies to achieve this empowerment and make a change in the industry. 

Read on to find out more about my ideas, previous projects and how I can support you.

Work with me

I support you in conducting research, developing communication strategies and creating content.
Level up your expertise and become a trusted partner for world travelers.

Get in touch

Already intrigued? I’m looking forward to hearing from you and discussing your ideas with you!