Get to know me
Hi, I’m Caroline!
I’m a fast-paced individual who loves taking on new challenges and making things happen.
This sense of exploration inspired me to work as a freelancer and bring meaningful projects to life.
Selected experience
Insights into some previous projects
Impactful Travel
Blog posts and tour descriptions for the Website at Impactful Travel (community-based tourism operator for tours in Peru, Ecuador and Costa Rica).
zim-digital
Master’s thesis on factors determining environmental learning activities during tours in the Peruvian Amazon. Implemented through semi-directive interviews and participatory observation.
Impactful Travel
Development of a sustainability measurement system to assign sustainability scores to tours offered online. Implemented by interviewing service providers and communities.
Mountain Wilderness
Experience report (in German) written after volunteering for
My perspective on travel communication
How I approach it:
I believe travelers need to be well-informed about their destinations, understand controversial topics, and be empowered to form their own opinions.
Communication strategies should present the full picture and offer travelers honest advice. This approach makes us more approachable and trustworthy as agents and the traveler’s journey more meaningful and memorable. Most importantly, it helps reduce negative impact on the destination.
What’s your next project?
I’m curious to hear about your ideas and look forward to joining your next project!